Business

Studying a degree in Business will give you the knowledge and skills to take your passion and develop it into a career.

Explore our courses

Bachelor of Business

Learn from the experts

Learn from local business leaders in Tasmania and abroad through guest lectures.

Explore Tasmania and its business network

Discover iconic Tasmanian destinations to gain unique insights into business operations.

Gain hands-on experience

Gain practical work experience and expand your career horizons with our Business Placements Program.

Gain lifelong skills that prepare you for a thriving career across an ever-shifting business environment

The Bachelor of Business at the University of Tasmania offers a learning experience that is deeply connected to place, purpose, and possibility. Set against the backdrop of one of the world’s most pristine environments, this degree equips you with the knowledge and skills to thrive in complex, evolving markets — both locally and globally.

This course is designed to prepare you for a thriving career in an ever-shifting business environment. With a strong focus on entrepreneurial thinking, analytical skills, and innovation, you’ll graduate with a real edge in your chosen industry — and knowledge that doesn’t expire.

Core units in data analysis, entrepreneurship, corporate law, strategy, and social responsibility provide a solid foundation in business principles while developing essential workplace skills.

You’ll then choose a business major to specialise in your studies. In the elective space, you can explore individual units from across the University, or broaden your expertise by completing a second business major or a major from another discipline. Thereby broadening your knowledge and developing complementary skills to support your future career.

Study options in this degree

A major is an area of focus in your degree. During your studies, you’ll choose an area that interests you, and then study a group of units related to that area. You also have the option to utilise elective space in this degree to study a second major, which you can source from this degree, or elsewhere in the University, such as the new major in Sustainability. Find out more at What is a Major?

Join a profession where skilled and qualified accountants are in high demand nationally and internationally across a range of industries.

A major in accounting will see you gain knowledge and understanding across the core technical and professional competency areas businesses need. It will provide you with an understanding of business and the role accounting plays within sustainability.

From units that teach you key financial accounting skills, skills in Australia’s new climate accounting standards, auditing and taxation, you’ll learn the technical skills you need to succeed in the profession. We are accredited with both CPA Australia and Chartered Accountants Australia & New Zealand to ensure your experience and studies are globally recognised.

Where can this major take you?

Accountants help in managing all aspects of a business and provide tailored advice not only on financial matters but also on budgeting, strategic planning, data analysis, tax, auditing and sustainability to ensure organisational accountability. They also provide advice on associated compliance and performance requirements to ensure statutory and strategic governance.

Hannah Richardson studied Business while developing her career, read more.

In today’s data-driven world, organizations rely on business analytics to uncover insights, solve problems, and make smarter decisions. Whether it's understanding customer behavior, improving efficiency, or forecasting trends, the power of analytics lies not just in the numbers—but in how well those numbers are understood and communicated.

Business analytics is about transforming data into actionable insights. It involves using a mix of statistical techniques, data visualization, and emerging technologies like artificial intelligence (AI) and machine learning to make better business decisions.

Business analysts serve as the bridge between IT and business teams. They translate complex data into meaningful insights that help companies make informed decisions. This requires:

  • Spotting patterns in data to uncover opportunities
  • Using AI and predictive models to forecast trends
  • Testing strategies to see what works best
  • Translating data into stories that are easy to understand
  • Working with IT teams to implement data-driven solutions

With the rise of Big Data and AI, organisations across healthcare, finance, marketing, logistics, and sports are leveraging analytics to stay competitive. Whether you’re improving customer experiences, optimizing operations, or making strategic decisions, business analytics helps bridge the gap between raw data and real-world impact.

The University of Tasmania is the fourth oldest university in Australia founded in 1890. We have been teaching economics in Tasmania for over 100 years, contributing to State and national policy and decision making.

Economists study the big questions facing people, organisations, and the world.

You’ll learn to study the financial, organisational, market-related, and environmental issues impacting organisations, using economic theory and quantitative methods and apply it to the economy.

This major exposes you to Tasmania's growing industries and the current economic climate. You will cover subjects like behavioural economics, monetary and fiscal policy, agriculture and food economics and energy economics and policy.

Where can this major take you?

A major in Business Economics prepares you for work in financial institutions, government, international agencies and the private sector as a professional economist, forecaster, analyst or consultant.

Our Finance major develops analytical and inquisitive thinking, equipping you with a strong technical understanding of finance and a well-rounded perspective on the world. You will gain insight into the operations of banking and financial institutions, as well as expertise in financial planning, digital finance, investment analysis, and corporate and international finance. Studying finance provides you with the skills and knowledge necessary to build a successful career in the field.

You will explore real-world applications of financial and investment decision-making, corporate advisory, and investment banking. Local and global industry leaders enhance your learning experience by sharing their insights through lectures and webinars. Our exceptional team of educators goes beyond theory, delving into the challenges faced in financial markets. As a result, graduates majoring in Finance are equipped with advanced analytical and problem-solving skills, preparing them to thrive in this complex and dynamic industry.

A major in hospitality management is designed to accelerate your career and equip you with specialised business skills for the fast-growing hospitality industry. This dynamic sector is at the heart of global tourism, events, and guest experiences, offering diverse career opportunities in hotels, resorts, restaurants, event management, and beyond.

Building on your existing industry knowledge, these units will enable you to step confidently into managerial roles across a range of sectors. With Tasmania’s thriving tourism and hospitality industry as your backdrop, you'll gain practical knowledge and industry-relevant insights to confidently lead teams, drive operational success, and adapt to the dynamic demands of contemporary business environments.

With world-class food, wine, and tourism industries, Tasmania provides the perfect backdrop to develop your skills and industry connections, preparing you for success in the hospitality industry—both in Australia and on the global stage.

NOTE: This major is only available for those with a diploma or advanced diploma (or equivalent) in Hospitality and who want to enhance their business skills to lead teams, manage organisations or start their own enterprise.

All businesses, from large corporations to small start-ups, need to be managed well to succeed. People are a key driver of this success. In the Management of People and Organisations major, you’ll learn about how the changing nature of work influences people, organisational behaviour, communication with staff and stakeholders, management of Human Resources, and leaders’ change efforts.

With a range of work- integrated learning opportunities, you'll discover how to manage people and organisations in traditional, remote, and precarious contexts. You’ll get hands on experience with corporate internships, industry guest lectures, real world business case studies, and activity-based classes.

A major in Managing People and Organisations will help you stand out in the competitive job market. You will have the employability skills and abilities to navigate interpersonal relationships, manage people and organisations, and lead projects, teams, and change. With strong emotional intelligence, you'll be equipped to add value to any organisation by capitalising on opportunities and fostering collaboration and effectiveness.

Our marketing major is designed to equip you with the knowledge and skills necessary to thrive in today's dynamic business environment. You will delve into the fundamental concepts of marketing, exploring market research, consumer behaviour, branding, advertising, and strategic planning. By combining theoretical frameworks with practical applications in social media and digital marketing, we aim to empower you with the tools to excel in the ever-evolving digital landscape.

Our experienced faculty and industry experts will guide you through real-world case studies and hands-on projects, providing the necessary skills and insights to thrive in the marketing industry.

Tourism is a global powerhouse, driving economic growth, cultural exchange, and job creation across the world. As a dynamic and resilient industry, it presents endless opportunities for innovation, sustainability, and career advancement.

A major in tourism management will complement your industry-specific expertise while deepening your understanding of best practices in the field. These units will develop critical thinking, research, and communication skills essential for leadership roles. Additionally, job-specific management and business skills will give you a competitive edge, preparing you to navigate the complexities of today’s tourism landscape with confidence.

At the University of Tasmania, you’ll gain a unique perspective on tourism management. With its pristine wilderness, vibrant food and wine scene, and rich cultural heritage, Tasmania is more than just a study destination—it’s a globally recognised tourism hub. Immerse yourself in a thriving industry and build a foundation for a successful career in tourism.

NOTE: This major is only available for those with a diploma or advanced diploma (or equivalent) in Tourism Management and who want to enhance their business skills to lead teams, manage organisations or start their own enterprise.

From our 24-hour news cycle and endless streaming services to social media posts building brands and inspiring social change, media and communication connect every aspect of our personal and professional lives. Media and communication graduates are sought by many industries looking for people whose understanding of media goes beyond their own favourite shows and social media accounts. An understanding of media and communication opens doors to a wide range of exciting careers.

Our island campus of Tasmania is the start of your journey. The Media School is uniquely co-located with leading media organisations in Hobart. You will bump shoulders and share facilities with practitioners from the news, communication and the screen industries. Outside, you're a short walk from Parliament House, the courts, museums, galleries and performance spaces, and Hobart's docks, which are the world's scientific gateway to Antarctica.

This major is tailored for students curious about media from a cultural and sociological perspective. Who are the content makers and who are the audiences? Who are the influencers and how are do we understand their influence? Students will learn skills in media analysis and develop their skills in research and professional writing.

Add sustainability to your degree

As part of our commitment to sustainability, we have created a complementary, optional major available across most of our flexible bachelor's degrees.

In the major, explore interdisciplinary knowledge and skills that underpin the development of sustainable societies and solutions. Informed by international and local research, practice, and theory, this major allows you to develop specialist expertise across the physical and social sciences and humanities, emphasising student-led and problem-based learning.

It provides the frameworks for developing sustainability-oriented solutions in a range of fields and is relevant to a wide range of careers.

Further study options

For honours course information, please visit the Bachelor of Business with Honours.

Please visit the Business Administration page to view postgraduate study options.

Combined study options

Choosing a double degree allows you to deepen your knowledge within two separate study areas. This means you can pursue your career and follow your passion at the same time. And when you graduate, you’ll have a set of skills that will really set you apart.

The Bachelor of Business can be combined with a number of other degrees. Visit the Double Degrees page to learn more.

Find out more about what you'll study, entry requirements, fees and scholarships - and to apply.

Visit the course page

Career opportunities

Careers requiring business skills are growing fast, with employers demanding formal qualifications. Some of the careers projected to grow into 2026: ^

32%

Management and
Organisational Analysts

Labour Market Insights five year projections from November 2021 to November 2026

11.4%

Advertising and
Marketing Professionals

Labour Market Insights five year projections from November 2021 to November 2026

11.7%

Finance Manangers

Labour Market Insights five year projections from November 2021 to November 2026

^ National Skills Commission five year projections from November 2021 to November 2026.